Amrita AHEAD
Mr. Pradeep Gupta CyberMedia Interview
This video features an interview with Mr. Pradeep Gupta, Chairman of CyberMedia. Mr. Gupta explains that while it was harder to convince people to become entrepreneurs in the past, today's environment has more role models, making it easier. He emphasizes the importance of passion for an idea and having good mentors. He shares his personal story of how CyberMedia and Dataquest started from a casual conversation, highlighting that ideas are "in the ether" and can be found by ideating with peers, reading, and looking within oneself. He advises selecting co-founders from one's network and prioritizing complementary skills. Mr. Gupta stresses that mentors are "absolutely essential," providing strategic advice without direct intervention, and suggests offering equity to mentors who add value. To understand customers, he recommends market research, talking to many people, consulting experts, and trusting one's gut feeling, emphasizing knowing whose pain the product is solving and finding early adopters. Mr. Gupta notes that the media business model is dramatically changing due to multiple devices, delivery platforms, and seamless content movement across formats, stating that past lessons are no longer applicable. He encourages youth with low confidence by pointing out the abundance of role models emerging every five years in various fields.



